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The Big North (Q)West

10/26/2014

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Six years have gone by since that famous lunch where my life turned around. I will never forget how easy it was for me to say yes to my family's request for help, but never would I have imagined how demanding it would all have been. I knew nothing about wine making really, nothing about business. I knew Petroio was in trouble, that the market was becoming more competitive and that the economy was not being helpful. And most of all it's not easy to learn how to be the BOSS. It took time, patience and all the will and stubbornness I had to make it and finally feel that Petroio was safe and back on the right track. 


Six years have gone by and my chef coats have only rarely been used. A few private events, some wonderful dinners in our cellar in Petroio and now and then a few cooking lessons, but not much more than that. And that is painful for someone who loved their job as much as I did. 

It took time but now it's time to pull them all out! 


I will be away from Petroio physically (iPhones allow me to run almost everything from here and my two wonderful interns, Gian Luigi and Pamela Lenzi, help with the holding down of the fort!) for the next two and a half months. I will be living in the North West promoting our wines by collaborating in some of the finest restaurants in Portland and offering special wine dinners where I will also be doing the cooking. This will of course give me the opportunity to breath and live again the real life of a kitchen and I could not be more excited…..


Find me for my first stop at: http://www.nelcentro.com/tuscan-winemaker-dinner-fattorio-di-petroio-winery-november-4-2014/

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    Diana   

    From the time that I took over managing the Family Wine Estate, I have literally and physically moved to Petroio in order to follow carefully and passionately, first hand, hands on,  all the multiple phases of the business. I grew up in Rome and in 2008 had literally no idea what was in store for me.
    I learned to know the plants that provide us with our Chianti Classico.  Obviously I had no clue how to execute a pumping over or how to make a blend, but I learned that as well. I have immersed myself in every phase of the business, both productively and commercially, learning from my mistakes and from the experience and know-how of those around me.
    Thus I’ll tell my story, my “Days at Petroio” in this blog; every day different, every day stimulating. I’ll share the beauty of these places that are my daily home in the photos.
    I’ll tell about life in the country, the many encounters that the world of wine allows one to make and enjoy, my activity as the regional (Tuscan) delegate in the group of Women in Wine and my fast growing interest and work with the young people in ANGA (National Association of Young Agriculturists).

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